Project 01Experience Strategy · Product
Ocean Matcher
Giving ocean projects a structure funders can evaluate — instead of a thesis no one reads.
, opens in a new tabRole
Product Lead · UX · Frontend
Context
REV Ocean · UN Ocean Decade, Nice 2025
(Experience Strategy · Product · Technology)
Structure for complicated things.
Experience strategy across product, content and technology.
Formerly NoA Ignite (opens in a new tab) · Founder, Arch29 (opens in a new tab)
Open to senior experience and product roles, and to a small number of strategy engagements. jessica@arch29.com
Project 01Experience Strategy · Product
Giving ocean projects a structure funders can evaluate — instead of a thesis no one reads.
, opens in a new tabRole
Product Lead · UX · Frontend
Context
REV Ocean · UN Ocean Decade, Nice 2025
Project 02Systems · Product · Technology
Replacing hand-planned routes across a national fresh-produce network — NOK 8 million saved a year.
, opens in a new tabRole
Frontend Lead · Experience & Systems
Context
Enterprise logistics · NoA Ignite
Project 03Experience Strategy · Content Systems
Making an award-winning craft studio readable from the outside — then hiring through the same system.
, opens in a new tabRole
Experience Strategy · Product Direction
Context
VFX · Career Experience System
Project 04Research · Experience Strategy
Showing why a supporter couldn’t join, buy a ticket, and keep their membership in one system.
, opens in a new tabRole
UX Research · Experience Strategy
Context
National sports · NoA Ignite
Project 05Content Systems · Internal Product
Structuring employee data into a reusable system for controlled business outputs.
, opens in a new tabRole
Product · Content Modeling · Frontend
Context
Internal platform · NoA
Project 060→1 Product · Healthcare
Testing a product hypothesis around the operational systems behind hybrid patient experience.
, opens in a new tabRole
Founder · Product Strategy & Build
Context
Independent product exploration
Project 07Digital Experience · Campaign
Connecting festival culture, circular fashion and digital participation.
, opens in a new tabRole
Frontend · Digital Experience
Context
Øyafestivalen × Fretex · NoA Ignite
Project 08Brand · Conversion
Building the conversion system for a membership business that happens to wash cars.
, opens in a new tabRole
Strategy · Brand · UX · Build
Context
Independent client · Hanford, California
Jessica brings a diverse and comprehensive skill set — from thoroughly researching business concepts to confidently delivering production-ready code. Her contributions consistently added value across the entire project lifecycle. Developers reviewing her work regularly noted its clarity, structure, and precision.

My work sits across business, experience and technology — from early strategy and product definition to the systems that carry those decisions into a working product.
At NoA Ignite (opens in a new tab) in Norway, I worked across enterprise and public-sector products spanning national infrastructure, logistics, sports, retail and the international Ocean Matcher initiative. My roles crossed research, product strategy, experience design, content systems and technical delivery.
That range shapes how I work now: understanding the business and its audiences first, then deciding what the experience, product and underlying system need to do.
Today I lead independent strategy and product work through Arch29 (opens in a new tab), including an ongoing engagement with Tech Village Development Group. Eluneflow (opens in a new tab) is an independent 0→1 product exploration.
Open to senior experience and product roles, and to a small number of strategy engagements.
jessica@arch29.com